PDF Download From Hang Time to Prime Time: Business, Entertainment, and the Birth of the Modern-Day NBA Writen By Pete Croatto

From Hang Time to Prime Time: Business, Entertainment, and the Birth of the Modern-Day NBA

By : Pete Croatto

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 pdf download From Hang Time to Prime Time: Business, Entertainment, and the Birth of the Modern-Day NBA

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Book Synopsis :

Perfect for fans of Moneyball and The Book of Basketball, this vivid, thoroughly entertaining, and well-researched book explores the NBA?s surge in popularity in the 1970s and 1980s and its transformation into a global cultural institution. Far beyond simply being a sports league, the NBA has become an entertainment and pop culture juggernaut. From all kinds of team logo merchandise to officially branded video games and players crossing over into reality television, film, fashion lines, and more, there is an inseparable line between sports and entertainment. But only four decades ago, this would have been unthinkable. Featuring writing that leaps off the page with energy and wit, journalist and basketball fan Pete Croatto takes us behind the scenes to the meetings that lead to the monumental American Basketball Association?National Basketball Association merger in 1976, revolutionizing the NBA?s image. He pays homage to legendary talents including Julius ?Dr. J? Erving, Magic

Book Detail :

Author : Pete Croatto

Pages : 384 pages

Publisher : Atria Books

Language :

ISBN-10 : 1982103957

ISBN-13 : 9781982103958

 
Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.
Supporting : PC, Android, Apple, Ipad, Iphone, etc.
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